What are the advantages of cross-platform mobile development in enterprise mobility?

Bhumin Vadalia
8 min readAug 18, 2021

When it comes to one of the fastest-growing and rapidly developing industries, mobile app development has the latest platforms and launches new apps every other day.

Therefore, to be successful in this fast-paced world, it is essential to develop cross-platform applications to get better ROI and engage the given target audience.

Today, emerging technologies have certainly changed how we live our daily lives, and all mobility plays a vital role in transforming the digital landscape. For this reason, many organizations are currently investing heavily in the development of mobile and hybrid applications to grow their own business.

For the most part, companies have started to think about the basic mobile approach first to stay ahead of the competition. Right now, there are two vital things a business must focus on to survive in this fast-paced world. The first is the target audience, and the second is the type of mobile app development that goes with it.

Every company aims to develop a robust and glitchless app that runs on different mobile platforms to connect to a much larger audience. In this regard, cross-platform mobile apps seem to be the best and ideal solution.

For these reasons, we have seen the development of cross-platform applications gain popularity in the enterprise mobility management industry.

Here, we’re going to take a closer look at the benefits of cross-platform mobile development in enterprise mobility, but first, let’s review the challenges you might face when developing this particular platform.

Cross-platform application development challenges

A few years ago, all cross-platform app development was forced to make reasonably straightforward games and mobile apps. However, over time, various emerging technologies have certainly made cross-platform development much more powerful, adaptable, flexible, and robust than ever before.

Still, some of the challenges it faces are:

  1. A plethora of performance issues is due to inconsistent communication between native and non-native components of devices.
  2. Cross-platform application developers find it challenging to maintain the cross-compatibility of applications with various limited tools.
  3. Particular performance issues can lead to a relatively poor user experience.
  4. If the business app manages more users and corporate data, choosing business apps is not a good idea due to security concerns.

However, these challenges are pretty minimal compared to the benefits of cross-platform mobile development in enterprise mobility. So let’s look at them.

Benefits of cross-platform mobile development in enterprise mobility

1. Maximum exposure to the general public

By leveraging the whole cross-platform approach, you can build an app and deploy it to different platforms that include the web. Essentially, this means that by developing a single app, you can target both Android and iOS platforms and thus maximize your reach.

2. Development of native applications

The main goal of cross-platform technology is actually to deliver native-like applications. However, due to the advent of different advanced features and tools, React native development services can create a cross-platform app that looks quite similar to native apps.

3. Profitability

All cross-platform application development is based on the concept of “write once, running everywhere.” Therefore, reusable code and agile application development through tools can quickly reduce the overall cost of application development. Therefore, there is no other alternative to these cross-platform applications to improve the business on different platforms and tools relatively cost-effectively.

4. Transparent deployment and maintenance

Since only one developed application runs on all platforms, it is relatively easier to maintain and even deploy code or make changes with ease. In addition, updates can be easily and quickly synced across all platforms and devices, saving both times money. Moreover, if a bug is discovered in the common code base, it can be easily fixed once. Hence, it saves developers a lot of time and money.

5. Reusable code

One of the best things about this particular platform is that all of the code can easily be used repeatedly. Rather than developing new code for each platform by developers, a single code can be reused. Hence, it saves time and resources as it eliminates duplication in the task of creating codes.

6. Simplified integration in the cloud

Cross-platform mobile apps are fully compatible and easily take advantage of different plugins built into given cloud settings. Essentially, the single source code is easily coordinated with various plugins and extensions to improve the application’s scalability and functionality and scalability.

7. Faster time to market and quicker personalization

As described previously, the concept of “write once, run everywhere” is followed during the cross-platform application development. Essentially, it enables mobile app developers to reduce overall time to market through faster deployment efficiently.

If you want to transform or even customize the app, it is quite easy for app developers to make minor changes in the given unique code. Hence, it helps deliver products much faster than competitors by simply improving overall customer engagement.

8. Uniformity of design

Users can easily recognize UI elements while predicting their impending interactions on different platforms. Therefore, UX is one of those things to consider for any application. Essentially, it isn’t easy to keep the various development projects in sync when developing multiple apps. Therefore, cross-platform mobile development tools easily make it easy for developers and designers to create a much more uniform United States that app users can easily appreciate.

9. Faster development

When it comes to development time, cross-platform development always trumps native app development. Essentially, the code is only written once, and developers can easily translate it into different codes for their particular platforms. Therefore, this single script or a given unified code can undoubtedly reduce the overall development time significantly.

As you develop a native app for iOS or Android, cross-platform development provides you with an app that seamlessly works across different devices and platforms.

Such faster and faster application development can easily allow you to benefit from reduced time to market easily. Also, it is easier to take control as the app is used by people even before other similar apps arrive.

10. Direct access to plugins

Various plugins can easily simplify the development process of any cross-platform application. Various out-of-the-box frameworks like Appcelerator or PhoneGap allow developers to access some of the useful plugins. These plugins help mobile app developers easily make changes in the mobile app as and when needed.

11. Uniformity of applications

The unified code applications have inherent uniformity in appearance and performance across different devices and operating systems. Also, in the case of enterprise mobility solutions, they must provide the same look and feel on both iOS and Android platforms. The app users or customers even prefer these apps to get the same experience on any particular device.

In addition, the enterprise application development company can provide a better and consistent application experience with a particular unique codebase. Therefore, uniformity of applications can surely be one of the most vital benefits for your business.

12. Advantage of prototyping

As an entrepreneur, it is essential to know the importance of creating a working prototype of a given product. Essentially, it can help you get the market opinion on your idea or product. Therefore, developing cross-platform applications can easily help you achieve the advantage of prototyping in mobile applications.

Due to the rapid development of applications, it can make it easy for application development companies to benefit from the valuable feedback of various early users. Besides, it can help the app to improve different areas of concern easily. Indeed, you can easily take essential steps to meet the necessary demands of the vast audience by actually paying attention to the feedback received from a few users. Hence, it can easily help you ensure the overall success of the application.

13. Easier modification

Due to ever-increasing competitiveness and ever-changing business needs, it is essentially mandatory to update the enterprise application much more regularly or more frequently. Modifying native apps is quite time-consuming and very difficult due to the complex code and extensive testing processes and procedures.

However, cross-platform applications are duly developed using unique code, making all of its modifications quite easy and faster. Therefore, a cross-platform business app can easily be modified or even customized to meet challenges easily. Also, simpler and faster app editing can give you a competitive advantage over your peers as your app users tend to have your app on their devices for a longer time.

14. Faster device inclusion

Right now, we exist in the world of enterprise mobility management. If you want to implement workplace mobility and integrate the concept of BYOD or better known as Bring Your Device, then the business app is still convenient. However, native apps have some limitations on both devices as well as on platforms. For example, the Android app requires an Android device in the workplace. While most employees use iPhones, you may not implement mobility through a custom Android business app.

Therefore, you can easily solve this particular problem by introducing a specific cross-platform application. It is fast enough and easy to add any device or gadget regardless of OS with a professional cross-platform app. The app works well on any particular device, and because of this, employees can easily become an essential part of your workplace mobility. Therefore, the rapid inclusion of the device can easily help you reap the benefits of mobility.

In addition, cross-platform application development provides a cost-effective solution to have a relatively feature-rich mobile application for your business. However, it is fair to say that we cannot see it as an embodiment to meet all the demands of the company — enterprise across the mobile platform. If the enterprise application requires futuristic functionality and complex and advanced functionality, and an interactive interface, then native application development should be the optimal choice. In addition, various performance issues and the limited availability of tools are some of the downsides of the cross-platform application development process.

  1. Stability

When it comes to employees, most of them rely on company tools to do their respective jobs, which essentially means unreliable applications can easily take a toll on the overall productivity and Net business profit. Additionally, app outages last an average of at least three to four hours, which can cost businesses thousands of dollars per hour. In addition, cross-platform development frameworks primarily consist of HTML, JavaScript, and CSS that integrate easily with any particular native operating system platform while also improving application stability, which is a vital feature of most corporate mobility solutions.

Conclusion

When it comes to the cross-platform app development approach, it has been entirely accepted by different mobile app development companies and developers worldwide. It certainly helps the whole process development to progress much faster and more efficiently. In addition, the advantages of developing cross-platform applications are many and more than the disadvantages. Even creating a cross-platform application allows the mobile application development company to create an application using one particular language quickly.

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Bhumin Vadalia

Bhumin is a tech enthusiast. As an occasional blogger, He loves to share knowledge regarding technological advancements in the domains of web & mobile app.